Exhibition

Exhibition

Marvel age of Ultron was available to watch across most cinemas in the UK including Imax 3D. It is available to watch on Blue-ray and DVD and only on Sky Movies for online streaming services at the moment.

Platform such as DVDs and Blu-rays allows every household to own the movie therefore it gives the audiences a chance to watch it again if they really enjoyed the film. It also benefits the producers because it gives them another chance to advertise the film for example as TV adverts on ITV, and for those who've missed to chance to watch it in the cinemas are able to watch it.

Sky Movies is a ideal 'platform' for this film because the majority of Movies on sky movies are entertainment and action etc therefore the film will be more suited for sky movie audiences.

Peckhamplex shows most of the latest films and costs £4.99 for an all day ticket. 3D tickets are £5.99.

How we consume film has changed, nowadays it is more of a passive activity, during the viewing process most of us are isolated. However this could be because of the accessiblity of films compared to when film first started, when film first started film used to be a special event, (not that it isn't know), but it was strongly considered an art form amongst theatre shows, but nowadays anyone who has an reliable device can be able to download or stream a film and watch it portibably, this means the interaction side of things has majorly changed in terms of a inevitable 'must' to now a choice.